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What the advertising industry can learn from big four consultancies - AdNews

Last updated: 07/18/2019

Interbrand managing director (MD) Nicola Mansfield says the big four professional services firms weren’t designed for creative services, but the consultancy model does allow for...

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6 Essential Video Marketing Ideas for Small Businesses - Online Video Marketing Blog

Last updated: 07/18/2019

6 Essential Video Marketing Ideas for Small Businesses Shankar Soundar | November 20, 2018 | Video Marketing Tips | No Comments We’re gonna give it to you straight: video...

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Marketing and advertising professionals lack empathy, Reach study finds

Last updated: 07/18/2019

Those who work in the advertising and marketing industry lack the necessary skills to connect with consumers on an emotional level, don't like to share and are also "out of...

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Print Layouts –

Last updated: 07/18/2019

Whether or not a print provider offers design services, design tools should be in place to modify existing files. Design software includes essential tools and specific feature...

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How to create remarkable offers and increase your conversion rate

Last updated: 07/18/2019

Boosting your conversion rate isn’t as easy as simply running some A/B tests or changing the copy on your landing page, hoping for a bump in conversions. Sure, that’s easy to do...

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How to Turn Articles into Videos in 10 Minutes

Last updated: 07/17/2019

So, here it is: you spent countless hours on research, drank a dozen cups of coffee, edited like crazy – and finally put together your killer blog post that you know your...

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The Bare Minimum Guide to Digital Marketing

Last updated: 07/17/2019

If you search for “digital marketing tips,” you’ll find approximately one quintillion online resources. Most of them highlight how quickly things change, the importance of...

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How to Boost E-commerce Sales in 2019 (Without a Sales Pitch)

Last updated: 07/17/2019

As the holiday buzz winds down, your sights are set on growing e-commerce sales in 2019. You’ve set goals to boost the visibility of your brand in the new year ahead, and are...

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Data is vital, ideas are unique: the rise of performance marketing

Last updated: 07/17/2019

"The time has come when advertising, in some hands, has reached the status of a science. It is based on fixed principles and reasonably exact. The causes and effects have been...

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How to Harness the 'Testimonial Economy' in Your Marketing Strategy

Last updated: 07/17/2019

When that new restaurant opened in your neighborhood, chances are you went to Yelp to see the food ratings by customers. Before choosing a hotel room, you probably visited...

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