Latest Articles


A Promotional Product Marketer Abroad: 5 Takeaways From PPExpo

Last updated: 05/19/2019

Being invited to any event in your industry calls for a little excitement, but being invited for recognition as a speaker? Now that’s a true honor. I was recently afforded the...

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7 Ways to Be More Motivated

Last updated: 05/19/2019

1. Define Personal Success It’s impossible to hit a target if you don’t have one. It’s up to you to tack up the bull’s eye and take aim. That’s where success starts – in knowing...

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What's Best For Your Business?

Last updated: 05/18/2019

Is one option better than the other?

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Increase Social Media Engagement with This “A-E-I-O-U” Formula

Last updated: 05/18/2019

Social media engagement appears to be getting increasingly difficult to achieve. If your brand aims to better engage your audience, you’ll gather a valuable series of social...

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3 Powerful Tactics for Targeting on the Google Display Network

Last updated: 05/18/2019

We’ve all heard it before. You’re in a strategy planning meeting with your client (or your in-house stakeholders) talking through your digital strategy and further growth...

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Google Brings ‘Funding Choices’ Ad Messaging to More Countries & Adds Subscription Offer

Last updated: 05/18/2019

After its launch in June 2017 for publishers in North America, the UK, Germany, Australia and New Zealand, Google’s Funding Choices ad messaging is now expanding to 31 more...

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How to Deal With and Fix Bad Reviews

Last updated: 05/18/2019

Once you go public with anything, you must expect that no matter how wonderful your products and services are, you’re going to get some bad reviews. In fact, the more popular...

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Most brands admit sales lost to counterfeiting: AI and dark web new threats

Last updated: 05/18/2019

Almost half of brands (47%) lose sales revenue to counterfeit or pirated goods, with 1 in 3 reporting a loss of more than 10%, according to new research. New research from...

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Nine reasons for your brand to use social listening tools

Last updated: 05/18/2019

Nine reasons for your brand to use social listening tools Nine reasons for your brand to use social listening tools Tweet Social listening is the process of monitoring and...

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ShareableMetrics launches version 2.0 of its social sharing analytics platform.

Last updated: 05/18/2019

ShareableMetrics 2.0 Platform Gives PR Pros Social Engagement Metrics & Insights at Their Fingertips. ShareableMetricshas launched version 2.0 of its social sharing analytics...

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