Latest Articles


The Role of Transparency in the Digital Age

Last updated: 06/11/2019

Adotas is pleased to offer a Q&A with Carl Erik Kjærsgaard, co-founder and CEO of Blackwood Seven, a company that uses artificial intelligence to automate the media-buying...

Read full article


Best Things to Do This Weekend: Beer Olympics, Hip-Hop Burlesque, Deon Cole

Last updated: 06/11/2019

Forget the single-serving dessert. Cupcake! is a south Scottsdale monthly fetish-themed dance party. The , industrial, EDM, darkwave, and bass-heavy party features resident DJs...

Read full article


How to optimize your marketing communications: A Growth Marketer’s Guide

Last updated: 06/11/2019

Growth marketers use behavioral data to better understand customers and deliver targeted campaigns. In this guide, we will explore how to use an analytics platform to organize...

Read full article


4A’s Celebrates 100 Years of Advertising.

Last updated: 06/11/2019

100 years ago, the 4A’s (American Association of Advertising Agencies) was founded as a national trade association to represent U.S. ad agencies. These days, they give counsel...

Read full article


No laughing matter: Why advertising isn't funny anymore

Last updated: 06/11/2019

Whenever we create a commercial, we’re asking people to either buy something or do something. But, in return, we’re supposed to wrap this request in an engaging mini-piece of...

Read full article


How to Execute a 360-Degree View of Customer with Integrated Data and Digital Marketing Platforms

Last updated: 06/11/2019

How to Execute a 360-Degree View of Customer with Integrated Data and Digital Marketing Platforms by Shabana Arora Mar 23, 2017 All marketing and sales initiatives have the...

Read full article


Generate Leads with the Best Promotional Items Under $1

Last updated: 06/11/2019

Advertising your organization effectively doesn’t have to be expensive. When you’re working within a budget, you need inexpensive marketing ideas. Great news! There are many...

Read full article


5 Huge Warning Signs of a Bad SEO or Digital Marketing Agency

Last updated: 06/10/2019

Out of my 15-year career, 7 of them were spent at a digital marketing agency. It’s where I learned to cut my teeth, put a deck together, speak to clients properly (jury is...

Read full article


Sonos and Google Fuse Light, Sound and Emotion in NY Pop-Up

Last updated: 06/10/2019

To show off Google Assistant’s new integration with Sonos, the tech companies have created a three-day pop-up music experience. Today through Sunday in Manhattan’s SoHo...

Read full article


Social Media Strategy Holes: How Many Do You Have? - Heidi Cohen

Last updated: 06/10/2019

Heidi Cohen Social Media Strategy Holes: How Many Do You Have? Posted on June 7, 2019 by Heidi Cohen in Social Media | 4 Comments Is your social media strategy like a...

Read full article


Claim Your Sweet Reward #sweet or #salty