Latest Articles


Instagram trend sparks idea for Cheetos Museum

Last updated: 05/21/2019

The brand tells PRWeek how the idea for the campaign, which bagged two Gold PR Lions at Cannes, came about. Company: Cheetos Campaign: Cheetos Museum Agency mix: Ketchum (PR...

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Four Twitter Chat Tools That Will Increase Your Following

Last updated: 05/21/2019

Monday Tips is a short list of the best finds across the internet to start your week off right. First I would like to take the time to honor and salute those who bravely served...

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What's Happening: Inside Twitter's Big Video Push

Last updated: 05/21/2019

For the first time in what seems like a long time Twitter answered its own question: "What's happening?" "Saucy is happening," a Twitter-made marketing montage flashed across...

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Digital Marketing Salaries: SEO, Content, and more

Last updated: 05/21/2019

Analyzing digital marketing salaries and job demand gives us a peek into how the industry is changing. And our research has spoken: SEO jobs and salaries are increasing, content...

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5 Questions to Improve Your Digital Marketing

Last updated: 05/21/2019

5 Questions to Improve Your Digital Marketing Are you using every available resource to make your digital marketing a success? Image credit: littlehenrabi |...

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Demographics Matter When it comes to Promo

Last updated: 05/21/2019

Although marketers get the reputation for being creative minds, doodling on papers and spacing off in meetings, what many fail to realize is the importance of data, statistics...

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8 Ways to Foil Small-Business Stagnation

Last updated: 05/21/2019

8 Ways to Foil Small-Business Stagnation These tactics are sure to spark progress. By Becky A. Davis Published in Wearables Thursday, March 02, 2017 A U.S. Bureau of Labor...

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The 3 simple steps to planning successful wide format campaigns

Last updated: 05/21/2019

Have you ever heard that print is dead? Well, if you have, I’m sure you disagree, especially when we look at the development of digitally printed options. So, the industry is...

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4 easy ways to take social media marketing to the next level

Last updated: 05/20/2019

What brands should be thinking about in the second half of the year to help take their social media marketing to the next level — and create standout digital customer...

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How to Boost Brand Conversation on Social Media | Simply Measured

Last updated: 05/20/2019

Today we hosted a webinar with Pixlee: “How to Boost Brand Conversation on Social Media.” Lucy Hitz, our Head of Marketing Communications, was joined by Senior Marketing Manager...

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