Articles about marketing agencies


Six Tips for Getting the Most Out of Your Marketing Agency

Last updated: 07/12/2019

Relationships are hard work. Friendships, dating, marriages... they all have ups, downs, twists, and turns. Yet another type of relationship that requires some extra TLC is the...

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Top Influencer Marketing Agencies (2019) | Influencer Agency Resource

Last updated: 07/04/2019

Influencer marketing agencies act as a middleman in the influencer marketing process. To many brands, the process of discovering influencers, contacting, and selecting the most...

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Improving search and advertising are the next frontiers for voice-activated devices

Last updated: 07/03/2019

Despite millions of orders for voice enabled devices, vendors have yet to map the uncharted territory of voice enabled search and advertising. Indeed, as voice search expands —...

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7 Questions to Ask Before Working With a Micro-Influencer

Last updated: 06/29/2019

The way we ask for recommendations has evolved. Whereas once upon a time we may have asked a neighbor to recommend a product or service, 47% of millennials now turn to social...

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Why Brands Should See Ideas Everywhere with Ashley Zeckman

Last updated: 06/27/2019

“I love looking at other industries and seeing what they’re doing.” As Director of Agency Marketing at TopRank Marketing, Ashley Zeckman has a lot on her plate working — both...

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4 digital marketing challenges faced by franchises (and how to overcome them)

Last updated: 06/25/2019

One of the biggest challenges facing a franchisee’s growth is their ability to execute a winning digital marketing strategy that is unfettered by a franchiser. A struggle often...

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How to Build a Long-Form Marketing Video People Will Actually Watch (And Why You Should)

Last updated: 06/24/2019

Top If an explainer video is the snack, a long-form documentary (think 15 minutes) is the marketing equivalent of a four-course meal. The thing is... no content strategy can...

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Using a Facebook Chatbot as a Digital Agency (with Examples)

Last updated: 06/22/2019

eMarketer reports that 1.4 billion people interacted with a mobile phone messaging app in 2015. Though originally all communication was done manually, and often between friends,...

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Are more collaborations the way forward for digital marketing?

Last updated: 06/20/2019

Digital performance agency Found has acquired youth marketing agency Disrupt, with the intention of bringing a distinctive new approach to its digital offering. Known for its...

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How higher education providers are marketing to new students

Last updated: 06/19/2019

Brochures and pamphlets were once the main source of information for potential new students. Now with many higher education providers taking steps towards digital...

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