Articles about social marketing


The 4 W’s (And 1 H) Of Posting On Social Media ...Backed By Data - Brand Quarterly

Last updated: 05/24/2019

Social media poses so many questions. Where do you post? When do you post? What do you post? How do you post it, and how often? Why? There are answers. And here I will collate...

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5 Questions to Help You Decide If You Should Advertise on Facebook, Twitter, or LinkedIn

Last updated: 05/24/2019

“Is it worthwhile to advertise on Facebook or LinkedIn?” Facebook and LinkedIn must be sending out lots of incentive emails to get people to advertise, since this is one of the...

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Customer Service on Social Media

Last updated: 05/23/2019

0 This morning I caught the tail end of a Twitter conversation that stopped me in my tracks and fired up my keyboard.  It was the creative use of the F-bomb by the ever-fabulous...

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Why Use Influencers? Social Marketing Trend You Cannot Ignore

Last updated: 05/22/2019

Imagine a likely scenario: you have just run another social media display advertising campaign across Facebook and Twitter and have spent $10,000 on promoting a report your...

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5 Social Media Habits to Start Today to Build Your Business

Last updated: 05/22/2019

I hear it every day.  “I always have good intentions to post more often on my business social media sites, but I just never remember.”  It's similar to what I say about working...

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How to Create a Budget for Social Media Marketing | Simply Measured

Last updated: 05/21/2019

With its ease of use and access to billions of active users, it’s no surprise that social media has become a powerful marketing venue. Businesses and marketers are spending...

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10 Questions to Answer Before Building Your Social Marketing Strategy | Simply Measured

Last updated: 05/21/2019

Whether you are a marketing expert or taking your first steps in your social marketing journey, you’re probably running into some hurdles. A carefully planned social media...

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4 easy ways to take social media marketing to the next level

Last updated: 05/20/2019

What brands should be thinking about in the second half of the year to help take their social media marketing to the next level — and create standout digital customer...

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How to Boost Brand Conversation on Social Media | Simply Measured

Last updated: 05/20/2019

Today we hosted a webinar with Pixlee: “How to Boost Brand Conversation on Social Media.” Lucy Hitz, our Head of Marketing Communications, was joined by Senior Marketing Manager...

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Hacking the human brain with social marketing

Last updated: 05/20/2019

Hacking the human brain with social marketing October 2, 2017 Credit: City University London Marketers have always spent time and money trying to pinpoint their ideal consumer...

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